i-did
i-did
Made Blue
i-did is a Made Blue ambassador via the One Litre for One Litres programma. i-did cuts back on water consumption by recycling used textile, and donates this water to Made Blue for every order from their online store.
This is the impact of

since 2018:
11899327 litres
163
people got access to water
83
Tons of CO2-emissions saved
119
tons of plastic waste prevented
1785
trees saved from logging
Want to know more? Read here how we calculate this impact…


About i-did
Textile production is accompanied by enormous water consumption. For example, cotton production alone accounts for 2.6% of total water consumption in the world. I-did want to reduce this ecological footprint by not throwing out unsold or worn textiles but using it in design products. By producing new items using only recycled materials, i-did saves up to 414 litres of water for every square meter of felt that is produced. To make their business even more sustainable, i-did makes sure that this saving of 414 litres water is made available as clean water elsewhere in the world.
In the picture
i-did is showing the impact of textiles on water in an interview on our website.

“
Collaborating with Made Blue to shocase our water conserving actions paints a full picture to us.
Michiel Dekkers, co-founder
”

i-Did & Bottle Made Blue
Our ambassador i-did has created a special sleeve design for our very own Bottle Made Blue. You can embellish it with a stamp, a cut-out or a logo on the label.
The sleeves are available in multiple colours, one of which is the recognisable blue of the KLM inflight crew uniforms. You can order a Bottle Made Blue with a matching sleeve via i-did’s online shop.
One litre for one litre
In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!
Other ambassadors
Experiencegift
Experiencegift donates clean drinking water to developing countries via Made Blue per gift card, such as with the Hotelgift gift card: 1 gift card for 550,000 hotels worldwide.
Read moreVaeshartelt
Vaeshartelt estate near Maastricht mirrors its total water consumption with the same number of litres of clean drinking water in developing countries via Made Blue.
Read moreBird Brewery
Bird Brewery mirrors the water consumption of its beer production. This amounts to 4-6 litres of water per litre of beer.
Read moreBorg & Overström
Borg & Overström are global manufacturers of beautiful, sustainable, premium drinking water dispensers and tap systems. No matter your wishes or needs, B&O can provide you with an…
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Become ambassador too
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