i-did
Made Blue

i-did saves a lot of water by working with recycled textiles and donates that saved water to Made Blue for every webshop order. i-did is member of our One litre for one litre programme.

414

Litres of water for each square meter of felt

Ambassador

Of the programme One litre for one litre

2017

I-did is ambassador since

About i-did

Textile production is accompanied by enormous water consumption. For example, cotton production alone accounts for 2.6% of total water consumption in the world. I-did want to reduce this ecological footprint by not throwing out unsold or worn textiles but using it in design products. By producing new items using only recycled materials, i-did saves up to 414 litres of water for every square meter of felt that is produced. To make their business even more sustainable, i-did makes sure that this saving of 414 litres water is made available as clean water elsewhere in the world.

Showing these water savings together with MADE BLUE is closing the circle for us.

Michiel Dekkers, co-founder

In the picture

i-did is showing the impact of textiles on water in an interview on our website.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization in an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more liters is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors

Bottle Up

Bottle Up offers the perfect alternative to water in PET for on the go: a reusable bottle, pre-filled, made from sugar cane and including 50 litres of clean drinking water via Made Blue.

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Looptas

LoopTas offers circular and reusable shopping bags to prevent plastic waste. Consumers can save for rewards and have the choice to convert them into drinking water.

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Smixin

Smixin donates 10,000 liters per unique hygienic hand washing system.

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Candles4planet

Candles4Planet makes stylish candles with various scents and entirely from natural materials. Each candle from the people collection also provides 3300 litres of clean drinking water.

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