Soap2o
Soap2o
Soap2o is the most sustainable soap in the world, reducing water waste and rubbish. The water saved is given back to those in need through the Made Blue Foundation.
This is the impact of

since 2022:
26407838 litres
362
people got access to water
185
Tons of CO2-emissions saved
264
tons of plastic waste prevented
3961
trees saved from logging
Want to know more? Read here how we’ve calculated this impact…


About Soap2o
Soap2o isn’t your average soap supplier. They are a sustainability-focused business on a mission to eliminate single-use plastics, stop the shipping of water, and reduce waste in the cosmetics industry.
Founded in 2020 with a rebellious spirit and ambitious vision of a zero-waste world where plastic is not a part of our product equation, Soap2o is now available in 12 countries across the globe.
Soap2o is now rightfully the most sustainable soap in the world and to reinforce this, the water they save is returned to the people who need it most via their collaboration with Made Blue.
“
We are so pleased to be part of the Made Blue Foundation, we take the water out of our products and return it to those who need it most.
Jordan Hurley, Founder of Soap2o
”
Super hydro pods
Soap2o’s super hydro pods are made with natural ingredients and come in easy-to-recycle packaging with no plastic. Just one pod makes 4 litres of soap! Thanks to the innovative concentrated formula, a single pallet of Soap2o pods saves over 1 tonne of plastic compared to standard liquid soap products. Per pod sold, Soap2o donates 132 litres of fresh water per pod to developing countries via the Made Blue Foundation.

One litre for one litre
In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!
Other ambassadors
Mövenpick Hotels
Using innovative techniques, Mövenpick Hotels saves a lot of water in their hotel rooms. The water saved is converted into clean drinking water in developing countries through Made Blue.
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Ambius delivers and maintains interior plants and vertical gardens. They match the water for this with an equal amount of clean drinking water via Made Blue.
Read moreFlash
Flash is a family business of more than 55 years old which produces cleaning products for the private label market. They’ve supported Made Blue since 2023 by donating 167 litres of water per pack of…
Read moreNovon Schoonmaak
Novon saves on chemicals with innovative cleaning techniques. Novon also converts the equivalent of these savings in litres into clean drinking water for people in developing countries via Made Blue.
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