Insight

Insight – Made Blue

As the leading Solutions Integrator, Insight experts solve their clients’ technology challenges by combining the right hardware, software, and services. To raise awareness on the amount of water used by AI, Insight donates to the Made Blue Foundation to provide clean drinking water in countries that need it the most.

Insight Made Blue

About Insight

Whether you’re a business, government agency or school, intelligent technology solutions are essential to improving your operations and achieving IT transformation goals.

Insight has the deep industry experience and technical skills to guide your organisation — from initial strategy to ongoing maintenance.

At Insight, our values of Hunger, Heart, and Harmony guide everything we do. We believe sustainability means caring for both the planet and people.

Our partnership with the Made Blue Foundation turns this belief into action by supporting projects that provide clean, safe drinking water to communities that need it most. As a Made Blue Ambassador, we are proud to help improve health, empower individuals, and protect natural resources.

This partnership reflects our Hunger to innovate in ways that create meaningful change, our Heart for the wellbeing of global communities, and our commitment to Harmony, balancing technological progress with the preservation of life’s most essential resource. Together, we’re working on the mission that technology leadership can flow hand in hand with water stewardship, creating ripples of positive impact that reach far beyond our own operations.

Nicola Tiffin, Senior Manager of Environmental, Social & Governance

AI water use

When using AI, a lot of water is used to cool the necessary data centres and computers. Insight wants to raise awareness of this issue by donating clean drinking water to water-scarce countries through the Made Blue Foundation.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors

Immolab

Immolab is a research and consultancy agency in water research, air research, asbestos research and indoor environment and asks customers to donate via the webshop.

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Castalie

Castalie produces water coolers for the French market. To raise awareness of the importance of clean drinking water, they also support Made Blue.

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La Trappe

La Trappe is a Dutch Trappist beer. Together with Made Blue they launched a unique specialty beer that contained a thousand times as much water. But La Trappe goes even further…

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Gom

Gom saves an average of 20 litres of water per hour of cleaning work and converts this into clean drinking water in developing countries on behalf of its customers.

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