Made Blue

FoOom aims to have a positive impact on the professional hygiene market by introducing innovative, cost-effective, user-friendly and sustainable solutions.

This is the impact of

foOm logo

since 2021:

12000000 litres

Impact mensen


people got access to water

impact co2


Tons of CO2-emissions saved

Impact plastic


tons of plastic waste prevented

impact bomen


trees saved from logging

Want to know more? Read here how we calculate this impact…

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About FoOom

FoOom Advanced Dispensing’s innovative modular system makes it possible to (re)fill dispensers locally with cleaning fluids. This means that for every dispenser bag shipped, shipping of the water-based contents is avoided.

To emphasize the sustainability of this innovation, FoOom aims to generate even more impact in collaboration with Made Blue.

Hygiene is a matter of course for us, but in many countries it is not. That is why we want to contribute to clean drinking water and hygiene in developing countries through Made Blue.

Koen van den Braak, Partner

In the picture

FoOom Granulate is an eco-friendly thick hand soap, part of a new generation of powder-based hand soaps. The innovative and highly concentrated FoOom Granulate offers a solution for storage and transport through an average saving of 95% on volume and weight.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors


Every cup of coffee from Coffee-star equals a contribution to clean drinking water for all. Because you never drink a cup of coffee alone!

Read more

Bird Brewery

Bird Brewery mirrors the water consumption of its beer production. This amounts to 4-6 litres of water per litre of beer.

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Blycolin is an international partner in linen service for the hospitality industry. The water used in its own laundries is mirrored via Made Blue.

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Ambius delivers and maintains interior plants and vertical gardens. They match the water for this with an equal amount of clean drinking water via Made Blue.

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