Bigger Picture Clothing

Bigger Picture Clothing is a responsible clothing label that takes the entire chain into account and donates 1000 litres of clean drinking water per item via Made Blue.

About Bigger Picture

The clothing industry still has a huge impact on the environment, but also on many people. Bigger Picture Clothing wants to do things differently: clothing with a positive impact.

That means that every item sold provides 1000 litres of clean drinking water in Tanzania or Ethiopia. In addition, only organic cotton is used and nothing is thrown away at the end of the season.

We are more than just a clothing brand. We represent a movement with which we want to positively impact the planet and all of its inhabitants. Together anything is possible, let’s be positive and see the Bigger Picture!

Freek van Litsenburg, founder

In the picture

In a gap year, student Freek van Litsenburg managed to create a clothing label in which he also donates 1000 litres of water for each item of clothing sold. Freek won the Tilburg University Challenge, among other things, and that did not go unnoticed by the press.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors

Niebla

Every water-saving yet beneficial Niebla shower head sold provides 5,000 litres of clean drinking water in developing countries.

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PSS Group

Property Support Services UK Ltd provides commercial cleaning and facility services. The water saved during cleaning is donated to Made Blue: for each location the minimum amount that a person needs…

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Retulp

Retulp is a young Dutch brand with trendy, reusable products to reduce plastic consumption. For every bottle or water bottle sold, Retulp provides 1,000 times as much clean drinking water.

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Bird Brewery

Bird Brewery mirrors the water consumption of its beer production. This amounts to 4-6 litres of water per litre of beer.

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