Whello Made Blue

Whello is an online marketing agency based in Amsterdam. They help great brands grow with proven formulas, such as strong brand stories, slick websites, videos and convincing marketing campaigns. Whello likes to put its best foot forward when it comes to sustainability. In that capacity, they annually multiply the number of litres of water that is tapped in their office by a thousand in their donation to Made Blue.


Litres per year – a thousand times the water tapped at Whello’s office.


Of the programme One litre for One litre.


Whello has been ambassador since 2024

Green Wave

Whello tries to make a positive impact on the world with all of its activities. That’s why they like to take on clients with a similar vision on the world. The buck doesn’t stop there, though. Whello is aware of its contribution to the SDGs and has even calculated this in concrete terms: its impact value compared to Whello’s turnover is 6%. In other words: Whello generates around 150,000 euros worth of social impact with their work and activities.

Whello achieves these goals by – among other things – serving sustainable coffee, investing their pensions in green organizations, and organizing team outings with a sustainable approach, such as fishing plastic from the Amsterdam canals.

Clean water is not only the foundation of health, it is also the basis of development and growth. Through access to clean water, we offer everyone the opportunity to thrive, both personally and in the community.

Jerichio Valentijn, Whello

Best foot forward

Whello serves water at their office from Made Blue bottles, and donates to our mission annually. In addition to this active contribution, they’ve organized a team-sponsored run in the past. There is no way around it: Whello happily puts its best foot forward. This makes us very happy!

Whello x Made Blue

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors


ClearCircle supplies professional cleaning products. With their bag-in-box solution, they ensure a closed packaging flow and 500 litres of water per box.

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Noé Adviesbureau

Noé Adviesbureau Installatie Techniek designs and advises technical installations in mechanical and electrical engineering. Noé contributes to Made Blue for every water sample taken.

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EZshine produces pads for cleaning and polishing floors worldwide. From now on, every 5 pads sold provide 1000 litres of clean drinking water.

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PSS Group

Property Support Services UK Ltd provides commercial cleaning and facility services. The water saved during cleaning is donated to Made Blue: for each location the minimum amount that a person needs…

Read more
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