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Bigger Picture Clothing

Bigger Picture Clothing is a responsible clothing label that takes the entire chain into account and donates 1000 litres of clean drinking water per item via Made Blue.

This is the impact of

Bigger Picture Clothing

since 2021:

2129136 litres

Impact mensen

29

people got access to water

impact co2

15

Tons of CO2-emissions saved

Impact plastic

21

tons of plastic waste prevented

impact bomen

319

trees saved from logging

Want to know more? Read here how we’ve calculated this impact.

Logo MadeBlue blue portrait

About Bigger Picture

The clothing industry still has a huge impact on the environment, but also on many people. Bigger Picture Clothing wants to do things differently: clothing with a positive impact.

That means that every item sold provides 1000 litres of clean drinking water in Tanzania or Ethiopia. In addition, only organic cotton is used and nothing is thrown away at the end of the season.

We are more than just a clothing brand. We represent a movement with which we want to positively impact the planet and all of its inhabitants. Together anything is possible, let’s be positive and see the Bigger Picture!

Freek van Litsenburg, founder

In the picture

In a gap year, student Freek van Litsenburg managed to create a clothing label in which he also donates 1000 litres of water for each item of clothing sold. Freek won the Tilburg University Challenge, among other things, and that did not go unnoticed by the press.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors

Kinran

Kinran’s environmental experts provide 300 litres of clean drinking water in developing countries through Made Blue for every hour worked.

Read more

Eurest Services

Eurest Services Tata Steel donates 4 litres of clean drinking water for every drink served. That is equal to the average water footprint of the drinks served.

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Vebego

Hago saves an average of 20 litres of water per cleaning hour and offers its customers to match this with the same amount of clean drinking water in developing countries through Made Blue.

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Flash

Flash is a family business of more than 55 years old which produces cleaning products for the private label market. They’ve supported Made Blue since 2023 by donating 167 litres of water per pack of…

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