Bigger Picture Clothing

Bigger Picture Clothing is a responsible clothing label that takes the entire chain into account and donates 1000 litres of clean drinking water per item via Made Blue.

About Bigger Picture

The clothing industry still has a huge impact on the environment, but also on many people. Bigger Picture Clothing wants to do things differently: clothing with a positive impact.

That means that every item sold provides 1000 litres of clean drinking water in Tanzania or Ethiopia. In addition, only organic cotton is used and nothing is thrown away at the end of the season.

We are more than just a clothing brand. We represent a movement with which we want to positively impact the planet and all of its inhabitants. Together anything is possible, let’s be positive and see the Bigger Picture!

Freek van Litsenburg, founder

In the picture

In a gap year, student Freek van Litsenburg managed to create a clothing label in which he also donates 1000 litres of water for each item of clothing sold. Freek won the Tilburg University Challenge, among other things, and that did not go unnoticed by the press.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

Other ambassadors

Bottle Up

Bottle Up offers the perfect alternative to water in PET on the go: a reusable bottle, pre-filled, including 50 litres of clean drinking water via Made Blue.

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HMSHost

HMSHost operates over 70 restaurants and catering points at Schiphol Airport. The water required for the production and consumption of all drinks at these locations is mirrored via Made Blue.

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Dutch Clear

Dutch Clear develops, produces and sells an advanced improved water softener filter, or magnet, designed to replace traditional water softener technology. Without the addition of chemicals and or…

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Vebego Cleaning & Services B.V.

Cleaning company Vebego Cleaning & Services saves water for its customers with innovative cleaning techniques and converts it into drinking water.

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