Why save water

Why save water

We have plenty of water, don’t we? Is there an abundance of clean drinking water in our country? However, this is becoming less and less self-evident and, according to the leading World Resources Institute, within twenty years it will no longer be sustainable in any case. Saving water not only makes sense, it also saves a lot of costs.

Plenty of water

In our country there seems to be no water available, but now we are asked every summer not to water the garden anymore. So something is going on.

Climate change and population growth puts pressure to our sources of fresh water: rivers and (underground) basins.

Costs for water management are rising all across the globe, raising the price of tap water.

Why is lack of access to clean water problematic?

Water scarcity

Why save water? We can think of 771,000,000 reasons for that! So many people still do not have access to clean drinking water.

They have a day job collecting water, which means they cannot go to school or work. The water is often polluted, resulting in many diseases.

On a larger scale, lack of access to clean water is a source of conflict between regions and countries.

Water scarcity is increasingly causing conflicts. Such as in Khuzestan, Iran: the province has literally dried up due to, among other things, the impact of dams elsewhere in the country and in Turkey.


What does water cost?

If you save water, every 1000 litres (or cubic meters) of water quickly saves you € 1.50 in the Netherlands. Large companies often pay less.

With made blue, you can choose to give back a small part of those savings to ensure access to clean water in developing countries.

That only costs 33 cents per 1000 litres, so you have already earned it back five times over. With our calculatior you can calculate what it costs to mirror your water consumption or water savings.



= 1.000 litres

of drinking water in developing countries

+ 7 kgs

of CO2-emissions prevented

& 500

plastic bottles or bags saved

Hidden costs

Saving water is not only useful, it also indirectly saves a lot of costs. It is of course logical that you do not have to pay for water that you do not use, but you also save money because you do not have to heat or cool that water or pay taxes to discharge it again.

Conversely, if you make clean drinking water available in countries with water scarcity, you make a much greater impact than water alone. You save CO2, plastic and trees.

One litre for one litre

In our One litre for one litre program, we offer you the opportunity to mirror the water consumption – or the water savings – of your product, service or organization.

Together we calculate the consumption or saving and determine which donation is needed to realize the same number of litres of clean drinking water in developing countries, guaranteed and certified.

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