Delicious Ideas

Delicious Ideas

Delicious Ideas Food Group is a family-run business in Peterborough, bringing a delicious world of snacks to retailers, independent outlets, and keen foodies throughout the UK for over 30 years. They will be matching fellow Made Blue Ambassador Bottle Up’s donation of 100 litres for every Bottle Up water bottle sold. This is expected to result in a donation of 300,000 euros per year and will make a huge impact in developing countries.

This is the impact of

Delicious Ideas logo

since 2022:

1777000 litres

Impact mensen


people got access to water

impact co2


Tons of CO2-emissions saved

Impact plastic


tons of plastic waste prevented

impact bomen


trees saved from logging

Want to know more? Read here how we’ve calculated this impact…

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About Delicious Ideas

Delicious Ideas is a specialist snacking wholesaler dedicated to being delicious, in every sense of the word. Working closely with the FMCG industry, they are always coming up with new and innovative snacks in many different flavours. They help curate the perfect shelves filled with go-to treats for adventurous consumers, classic grazers, health inthusiasts, eco-warriors, and much more.

As a socially responsible company, we believe in Made Blue’s vital mission to provide clean water for all. That’s why we are matching fellow Made Blue Ambassador Bottle Up’s donation of 100 litres for every Bottle Up water bottle sold.

John Paul Rodgers, Brand & Sustainability Executive

Sustainability above all

Delicious Ideas are proud to be a force for good; they work closely with a wide range of environmentally and socially conscious brands, such as Bottle Up to not only give back to local communities but to bigger international organisations. We are happy to welcome them as an ambassador to Made Blue and make an impact together. We’re happy Delicious Ideas has chosen us to realise these ambitions.

One litre for one litre

In our program One litre for one litre you can convert the water saving or water consumption of your product, service or organization into an equal amount of litres of clean drinking water in developing countries. Choosing a selection of customers or donating more litres is also an option. Transparency is paramount and we are happy to help you communicate about it!

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