The power of Made Blue

We think it is important to be fully transparent about how we go about spending our donations. That’s why we wrote a blog about how our money flows are organized. And because there’s a beautiful story behind all of those ‘money flows’, we like to explain what we do to make our donations as efficient and effective as possible: how we make real impact together.

A FIXED OUTCOME

We always promise that every 30 cents donated to Made Blue delivers at least 1,000 litres of clean drinking water in developing countries: 20 cents are spent on local materials, manpower and monitoring, 10 cents covers our efforts in communication, awareness building, product and organisational expenses.

This way of putting our means to work means our donors can track the way money is being spent at all times and get a better understanding of the impact we create together.

Not only have we developed a steady and transparent way of investing in access to clean water, also we always keep to our promise of directly spending most of our proceeds on local hardware and manpower

HIGH YIELD

Not only have we developed a steady and transparent way of investing in access to clean water, also we always keep to our promise of directly spending most of our proceeds on local hardware and manpower. This is possible because we are a foundation, a registered charity, and keep in mind our impact-first focus. For instance, over the period of the last 4 years, more than €1 million has been invested in clean water projects. This ensures access to over 4.8 billion litres of clean drinking water in developing countries!

PARTNER WITH EXPERTS

But we don’t just want to be efficient in generating funds. Ultimately, of course, we want the money to be spent as efficiently as possible, in order to make real impact. That is why we choose not to initiate water projects independently, but to cooperate with partner organisations such as Amref Health Africa, Simavi and World Vision. They have years of experience and scale to carry out water projects as efficiently as possible with reliable local partners. Of course we do monitor the water projects intensively so we know for sure that the promised liters of water are available.

INVEST IN RESEARCH

Our cooperation with these implementing partners has another additional advantage, being that we gather first hand experience with regard to the latest developments and innovations in the field of water projects. We think this is important because we do not only want to invest money, but also want to reflect on how it can even yield better results. For instance, we are currently involved in the project The Water Vending Machine from Said via Simavi. Said is a local entrepreneur in Tanzania that applies the latest technology to make water taps more sustainable. We have therefore decided not only to invest in the project itself, but also in the process of developing and implementing this way of working in other areas.

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