In order to deliver the litres of clean water in developing countries, we for example drill to water (at great depth), construct pipelines and install water tanks and taps. In all cases it is about installing hardware that produces clean drinking water at those places on earth where it is most needed and in a way that can be measured.
MADE BLUE works with local partners who have been active in the communities for decades: Amref Health Africa in Kenya and Ethiopia, World Vision in Senegal and Simavi in Bangladesh and Vietnam. Only local knowledge, manpower and materials are being used. The value creation is maintained locally and all materials and knowledge are available on site, even in the case of future expansion or repairs.
Unfortunately, in the past many well-intended initiatives have died an early death. In Africa for example, there are a large number of water pumps that no longer work. That is tragic and a waste of money. We therefore assess every new project on how maintenance is secured for a minimum of 10 years. Often this means that people pay a small contribution for the water consumed, enabling savings for maintenance and repairs. In advance, people are also trained to carry out maintenance and support local partners when not adequate.
Our ambassadors keep track of how much water is served and periodically report back to us. We can quite well estimate whether that is correct, based on the type of business and comparable participating hotels and restaurants. When servicing equipment, we can also monitor the volume that has been served.
To ensure that we can realize the clean water in developing countries in time, we work as much as possible with fixed monthly donations and based on an estimated volume served. At the end of a year we then then make a final calculation.