The Water Vending Machine – Selma from Simavi explains

This water project is an innovation in the field of water distribution: you throw a coin into the machine, after which water comes out. Selm Hilgersom, who leads the project from executive partner Simavi, explains in this video how important it is to involve the local population in such a project.

If you don’t properly embed an innovation like this in context, people may think magic is at stake.